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Product Sampling
Offering free samples to increase awareness and drive sales
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Overview
Product sampling is a marketing strategy where a company provides free samples of its products to potential customers. This method allows consumers to experience the product without any financial risk, helping to increase brand awareness, collect valuable feedback, and drive sales. Common objectives include increasing awareness, encouraging purchases, gathering feedback, building customer loyalty, and creating positive buzz through word of mouth.
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Key Features
Free Samples
Brand Awareness
Feedback Collection
Sales Activation